Mental Health Reform (Mental Health Reform)

Lobbying Organisation Mental Health Reform

Date published 19 May, 2016

Relevant Matter Public policy or programme

Public Policy Area Health

Period 1 Jan, 2016 to 30 Apr, 2016

Specific Details Mental Health Reform's General Election Campaign, #Ourstateofmind

Intended results 1. A nationwide school programme to build good mental health. 2. Access to 24/7 crisis supports. 3. Easy access to counselling. 4. A right to advocacy support. 5. Advance healthcare directives.

Name of person primarily responsible for lobbying on this activity Ms. Lara Kelly

Did any Designated Public Official(DPO) or former Designated Public Official(DPO) carry out lobbying activities on your behalf in relation to this return? You must include yourself, and answer Yes, if you are a current DPO or a DPO at any time in the past. (What is a Designated Public Official?) No

Did you manage or direct a grassroots campaign? Yes

What is the directive you gave to the grassroots campaigners? Directive to Mental Health Reform Member Organisations and supporters was to share the #Ourstateofmind link through their website and social media networks to their own supporters/contacts.

Was this lobbying done on behalf of a client? No

Mass communications

Social Media All Oireachtas Members

Lobbying activity

The following activities occurred for this specific Subject Matter Area.

Social Media (100+)

Dissemination of MHR General Election campaign leaflets to MHR member organisations and supporters, with the 5 key recommendations for voters to tweet or ask their election candidates about. MHR does not have data on how many MHR supporters tweeted their local candidates or TDs. 9,000 leaflets were distributed since November 2015. 383 individuals and organisations supported a social media 'Thunderclap' om 11th March 2016.

Designated public officials lobbied

The following DPOs were lobbied during this return period on this specific Subject Matter Area. These DPOs were involved in at least one of the Lobbying Activities listed above, but not necessarily all of them. As returns are specific to a Subject Matter Area the above Lobbying Activities may be associated with multiple returns.

Enda Kenny TD (Dáil Éireann, the Oireachtas)

Leo Varadkar Minister (Department of Health)

Kathleen Lynch Minister of State (Department of Health)